James and I started Costello Brothers Dentistry in Central, Hong Kong in 1991, the same year that Giorgio Armani launched his “Armani Exchange” line in New York. We all enjoyed some measure of success due to what people would call common values: a deep commitment to high quality design, excellence in our professionalism, and a love for providing “ultimates” in high quality service.
We innovated TV’s onto the ceiling of that first clinic, because we wanted to offer rest, relaxation and entertainment for our clientele. As a result, many of you came to support us over the years, and most of you became friends.
Over these 19 years we’ve continued to change and adapt with Hong Kong. New technology allowed us to develop an all-esthetic practice with comfort and style. Our “fillings” were all white from day one and for the most part our visitors enjoyed their short stays with us. And we had fun.
Now it’s 2010, and some things have changed. First, we are enjoying a whole new generation taking over the reins. A group of talented professionals not unlike ourselves at that time: deeply experienced and still young, highly educated, talented, and really inspired to create and enjoy the same kind of 5-Star service that came to determine our reputation. Technology has changed so much with intraoral imaging and new gadgetry that it’s never been a more enjoyable time for you to step in the door.
We hope you enjoy the experience we’ve arranged for you. Our partners Dr. Vincent Goh and Dr. Patricia Siu, have absorbed many of the responsibilities of the daily operation of CBD, but James and I are just next door in our new offices, and love to stroll through for inspection or just to greet a familiar face or to write the newsletter.
It’s still fun to be managing such a great group of people, as we all set our sails for the next part of the adventure.
Thanks again, to all of you, for your confidence in our continued commitment to providing you the most excellent dental care possible, on either side of the Pacific.
